Videocast-Digital Marketer Freelance Full-Time

The Plug-in.Mz is hiring a Videocast-Digital Marketer Freelance.

The candidate will develop, implement, and manage a low-cost digital marketing strategy promoting the product. The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads/customers.

Key Responsibilities

• Develop a marketing strategy aligned  with the organization’s specific product (audio and video);
• The candidate must be able to advise on the 5 most cost-effective digital platforms for marketing the product across various digital channels (both audio and video) and manage the campaigns;
• Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs);
• Conduct market research and analyze trends to identify new opportunities and improve campaign performance;
• Collaborate with the Team Lead to optimize user experience.

Qualifications

• Master’s degree in Marketing, Communications, or related field;
• 5+ years of experience in digital marketing or related field;
• Strong understanding of digital marketing channels, including SEO, PPC, social media, and display advertising;
• Proficient in marketing automation tools;
• Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics);
• Strong project management skills;
• Excellent written and verbal communication skills (Portuguese and English).

Direct line of Reporting: CEO

Level of Effort: 5- 10 days-Remotely

Qualified candidates should send their CV with reference: Digital Marketer Freelancing. Please note that Plug-in. Mz will never charge a fee for the recruitment process.

• This role is subject to the successful award of the contract.
• Expected start date -September 2023.